Watching · the paid part

Get told when the answer changes.

Your Lodestar Index score is free and always will be. Watching is the paid readout: each edition we re-run the battery, then send the delta — what moved, which model changed its answer, and the one thing worth doing next.

Watch one business Watch an agency book

Pilot edition · Chicago HVAC · August 2026 Scores from a multimodel visibility battery and a readiness probe. How scoring works

One business

Owner watching

One business, in a market we already track

$149 / month

  • A baseline briefing within the hour — not a month's wait
  • Your scorecard re-run every monthly edition
  • A written delta: up, flat or down, and why
  • One named next action, with no package attached

Your baseline briefing arrives within the hour. Monthly readouts start with the next edition.

Start watching — $149/mo

Hosted checkout on Stripe · cancel with one email

Agency book

Agency watching

Priced by book size and market spread

$500 / $1000 / $1500 / month

  • Every client in the book re-run each edition
  • Per-client deltas you can forward as-is
  • Whole-market context, not just your clients

Hosted checkout on Stripe · briefing first · invoice instead

Check we cover you first. Watching runs on businesses already in the Index — 58 of them in Chicago HVAC today. Look for yours on the board; if it is not there, do not subscribe yet — tell us which market you need and we will say honestly when it lands.

What you are not buying

Not a better score. Not placement. Not leads. Not removal from the Index. Not a white-label score an agency can rebrand as its own.

Payment never touches the grade. A subscription changes what you are told and when; it never changes the public scorecard.

Before you pay

Do I have to create an account?
No. There is no login, password or dashboard. Stripe handles payment; the readout arrives by email.
Which businesses can I watch today?
The 58 we already track in Chicago HVAC. This is a soft-launch pilot with one market on purpose; the board is searchable, so you can check before you pay rather than after.
Can paying change my score, even a little?
No. The public score comes out of a published battery and a dual-pass probe, both reproducible by anyone. Paying only starts the monthly readout.
Rather ask a person first?
Email watch@lodestarindex.com. Ask about scope, tiers, what the readout looks like, or whether watching is worth it for you at all; a person answers.

Cancel by emailing watch@lodestarindex.com — readouts stop at the end of the period and your scorecard stays public and free. Prices in USD, billed monthly.

Where to next

See the Chicago HVAC Index →

The free public scoreboard this is built on.

Find your business →

Your scorecard is already there, free.

How scoring works →

Audit the method before you pay for anything.